Throughout 2018, Wizkid dropped two official singles, late into the year, Fever and Master Groove. To stay prominent on the scene, he had to collaborate with other artistes.
Singles like Gucci Snake were housed under the Starboy imprint, and a lot of singles like Lagos Vibes, Aphrodisiac are not on any streaming platform. They are only offered for free on Soundcloud. This restriction could be the reason why Wizkid took a three-month break in 2019, and he only returned to the scene with the low tempo tune, Low, a collaboration with Larry Gaaga.
While we all believed 2019 would usher in a new , one who promises and fulfils, one would not be stingy with songs, we’ve been proven wrong, as Starboy has been starving his audience of songs. He has continued on that pedestal of promise and fail, the same old story we’ve known for long.
Realizing his career was taking a downturn, he had to renegotiate his contract, giving him the control over his music releases in Africa, the reason behind his back to basics movement in 2017 and the way his career had a resurgence in 2017.
Remember the Starboy’s woes in 2017, after the release of SFTOS, when he was restricted from dropping new music in Nigeria. He had to come up with the strategy of releasing his singles with an affiliate, mostly , or housing these singles under Starboy, his record label.